Conferences Programme

Localisation : Auditorium

Simplicity. Vision. Back to basics

With Jean-Emile Rosenblum, CEO / Founder Pixmania

Localisation : Vandongen 1

Navigating uncertainty: learning as a strategic lever

In a world where the rules are constantly changing, learning every day is no longer an option but a necessity for survival. Learning, yes, but how?

With Agnès Alazard, Co-founder of Maria Schools Campus

Localisation : Bosio 1

Nudge and behavioral sciences to elevate the customer experience

How can behavioral sciences help brands reconnect with their audiences? Hyper-personalization is no longer wishful thinking, but a necessity if we are to stand out from the crowd and respond to contradictory consumer demands. Nudge is the tool you need.

With:

• Etienne Bressoud, Deputy General Manager BVA Nudge Consulting
• Fanny Auger, Culture and Transmission Evangelist

Localisation : Auditorium

Intelligence without artifice: AI at the service of French people's daily lives

Localisation : Auditorium

A day in the life of a retailer in 2035 with Disney, CB and Worldpay: omnichannel payments for global and local growth

Join Worldpay, Disney and Cartes Bancaires (CB) for an exploration of omnichannel commerce in 2035. Discover how the latest payment innovations can help you connect your customers on a global scale while delivering personalized local experiences. From social commerce to AI strategies for fraud prevention, learn how to turn complex challenges into growth opportunities. Don't miss this visionary conference, packed with practical advice and real-life case studies, to prepare your business for the future.

With :

• Virginie Dangel, SVP Southern Europe Worldpay
• Pierre-André Marty, Treasury & Consumer Payment Disneyland Paris
• Renan Le Bot, Director, CB (Cartes Bancaires) Distribution and Sales Action

Localisation : Auditorium

From effiency to joy - why we should rethink the customer experience

Real, unexpected joy in shopping is a dying art. Ironically, in a world full of choices, finding an unexpected gem is harder than ever before. But good news: With a more focused approach to discovery, brands and retailers can spark a sense of surprise and delight that consumers are often missing in today’s highly efficient but sometimes soulless shopping landscape. Based on insights of current market research, this panel will discuss how a spotlight on “joy” could improve shopping experiences and help advertisers stand out in a crowded market.

With Marc Fischli, Executive Managing Director EMEA Criteo

Localisation : Auditorium

1000 and one ways to get hacked!

In a context where artificial intelligence is profoundly transforming retail and e-commerce, rushing to put poorly secured AI solutions into production can expose companies to major systemic risks.During this 45-minute talk, Brice Augras, CEO of BZHunt - a French ethical hacking company -, will highlight: 🔹 Emerging AI-related attack vectors; 🔹 Concrete examples adapted to retail and e-commerce ; 🔹 Why haste can sacrifice security at the expense of performance and reputation. A session to leave with concrete keys and avoid the race to innovate becoming a risk for one's online business - in a volatile and uncertain economic context.

With Brice Augras (ZaX), Ethical hacker, President and cybersecurity researcher BZHunt

Localisation : Vandongen 1

Leadership in the storm: developing “anti-fragile” strategies in an unpredictable world.

The world of e-commerce is shaking. Traditional models are shattering. Geopolitical crises, technological upheavals and unpredictable consumer behavior are putting business models on borrowed time. But what if this storm was actually a great opportunity? Contrary to popular belief, tomorrow's winners will not be those who master AI perfectly, but those who know how to decipher complexity and transform uncertainty into strategy. At this conference, we'll be looking at how to turn volatility into a lever for differentiation and growth, so that leaders are no longer spectators, but architects of their own success.

With:

• Violette Bouveret, Founder of Mecylium
• Romain Roy, CEO & Founder Greenweez

Localisation : Bosio 1

Confession of stores that work: retail can (still) have a bright future ahead of it!

With Jean-Paul Mochet, President and Director General Prosol

Localisaton: Auditorium

AI & content: mirage or reality?

In the age of hyper-personalization, discover how an international brand needs to shape a content creation model with AI, guaranteeing relevance and performance!

With Frédéric Simon, Partner, Datawords Group

Room : Poulenc 1

RELOCATION, SHORT SUPPLY CHAINS, REGIONAL RE-INDUSTRIALISATION, SECOND-HAND GOODS: IS SOVEREIGNTY GOING TO SOLVE ALL OUR PROBLEMS?

When health and geopolitical crises have shown us the extent to which we depend on other countries in the world for our supplies, and when ecological and economic crises are heralding the advent of the second May, the vulnerability of our economy, and our way of consuming, is exacerbated. At the same time, the notion of sovereignty is at the heart of all discussions: for obvious economic reasons, but also for reasons of security and energy sobriety. But in practical terms, how can retailers/brands approach the shift towards sovereignty?

With Julien Sylvain (CEO / Founder Tediber), Lisa Nakam (General Manager Jonak), Thomas Huriez (Founder of 1083) and Gilles Attaf (Chairman of the Origine France Garantie Association and co-founder of Forces Françaises de l'Industrie)

Hosted by Mélanie Benard-Crozat (Founder and Editor-in-Chief Impact for the Future)

Room: Poullenc 1

PAYMENTS: A SUPPORT FUNCTION OR A GROWTH ACCELERATOR?

Some retailers see payments as a support function. Is this a reality or, on the contrary, a myth, with payments becoming a real growth accelerator? This round table - made up entirely of major retailers - will tackle this subject and explore how payments can support retailers' growth.

The round table will address the following questions:

• What is the optimal internal organisation for a merchant?
• How can we ensure we have the right governance and a positive internal perception?
• What issues should be prioritised as a merchant (e.g. combating fraud, reporting, buy now pay later, payment orchestration, tokenisation)?
• How can payments support merchant growth?

 

With Eric Van Zurk (Head of Electronic Transactions & Treasury Projects - Auchan Retail International Group), Myriam Bourgeot (Head of Payment, fraud prevention & seller finance, ManoMano), Florence Segurel (Director of Payments Strategy and Steering Groupe SNCF Voyageurs)

Hosted by Grégoire Toussaint (Managing Director France Edgar, Dunn & Company)

Room: Auditorium

AI FROM EVERY ANGLE

As we've seen at this 13th edition of One to One Retail E-commerce, it's hard to escape the AI wave. While it is a little clearer for everyone than it was last week, new questions have undoubtedly emerged! It's like that, alive and constantly evolving.

For this final conference, we are offering you a series of 3 interviews to look at AI from every angle, from the most global to the most operational vision, as a summary, a best of of of the discussions held over the 3 days in Monaco.

- The political/geopolitical dimension of AI: a global vision of AI from the point of view of international relations, public policy and democracy.
With Asma Mhalla, Specialist in the political and geopolitical stakes of Tech, Lecturer at Columbia GC, Sciences Po, Polytechnique

- The customer experience dimension of AI: as a tool, what are the current marketing uses of AI? Which ones should we bet on?
With Romain Roulleau, Digital Director, Kingfisher and Amandine de Souza, Managing Director, leboncoin

A series of interviews conducted by Guillaume Ledit, Editorial Director of l'ADN